Job Summary
As a Business Development Manager at Cloudstak, your core responsibility is to drive business growth through active external engagement. This role entails dedicating over 50% of your work time to field activities, presenting our services directly to potential clients. You will play a crucial role in marketing Cloudstak’s services to a diverse range of high-level executives, including CTOs, CIOs, Directors, Vice Presidents, and Senior Vice Presidents. Your expertise in navigating complex sales environments and building valuable relationships will be key to your success in this dynamic position.
Responsibilities
– Generates approximately $2+ million annually in multiple markets (Specific yearly sales goals will vary from individual to individual)
– Develops, maintains, implements, and revises as necessary an individual marketing plan
– Generates at least 100 leads
– Generates projects for at least two (2) different offerings on an annual basis
– Handles promotion of all Cloudstak offerings
– Assists during local, regional and national marketing blitzes, when called
– Attends promotion of assigned nationally sponsored events, including trade-shows, golf tournaments, social events, luncheons, and any other assigned Cloudstak marketing functions
– Documents field work and activity thru CRM
– This position will require overnight travel up to 25% of the time
– Other assigned projects or work
Essential Functions
– Creates and updates a marketing plan to include target accounts/contacts
– Identifies opportunities, plans, executes and measures results, including the tracking of leads
– Actively markets to new potential Cloudstak clients/relationships
– Maintains and builds existing customer relationships
– Develops and manages strategies needed to address business development issues critical to penetrating new markets as well as maintaining Cloudstak’s position as a leader in key markets
– Develops new business and seeks new prospects within market scope
– Manages (prospective) customer activities related to development programs and demonstrates a strong business sense in approaching complex issues
– Coordinates delivery of customer service
– Performs follow up with existing accounts and/or active production
– Sells and networks at trade-show events and conferences
– Maintains a high level of customer service
– Develops marketing campaigns to generate traffic throughout the portfolio while working within set budgets
– Documents lead generation, activity, sales tracking and analysis thru CRM system
– Performs competitive market analysis
– Administers marketing program/campaign development, execution, management and analysis
– Coordinates and manages all activities related to trade-show/conference activity alignment of projects and daily activities
– Other duties as assigned
Required Experience
– Minimum two (2) years’ experience in marketing and sales
– Proven record of accomplishment of successful sales and business development in the service industry
– Ability to structure and negotiate strategic alliances within the region
– Execution of targeted marketing programs and market development strategies
– Salesforce or other CRM database experience desired but not necessary
– Ability to seek out and develop marketing opportunities
– Ability to develop regional commercialization strategies
– Exceptional presentation skills
– Open-mindedness and creativity
– Excellent time management skills
– Must be able to work effectively and efficiently in a dynamic, fast moving, deadline driven environment